提供年薪：年薪100萬人民幣外加公司股份
This position is responsible for:
· Develop, build and manage marketing demand generation that fuels both short-term and sustainable long-term growth via closed-loop lead generation process
· Achieve targets (volume and quality) and daily execution
· Brainstorming ideas to get exposure, generate leads, and grow business opportunity
· Leading execution on content, social media, pay-per-click, design, email, and video to produce effective campaigns
· Overseeing lead life cycle from start to finish, with an emphasis on generating qualified leads that turn into prospects
· Collaborating with the sales team on feedback, process, and distribution
Guiding technical execution on rules of engagement in lead distribution and follow-up processes for our sales team
· Writing video scripts and overseeing the production of videos for our YouTube channel and social media accounts
· Optimizing our website pages and blog posts for search engine optimization
· Continuously testing and improving conversion rates through A/B testing
· Staying on top of the latest trends and opportunities for us to test and learn from
Qualifications:
· Minimum of 2 years marketing experience
· Two years in demand generation with Marketing Cloud experience
· Track record of developing and implementing marketing demand generation strategies that have met or exceeded objectives
· Record of supporting new technologies
Ability to work collaboratively with colleagues across cultures and staff to create a results-driven team-oriented environment
· Ability to conduct research and analysis of market, competitor and customer data, and utilize the data to drive short- and long-term tactics and strategy
Education:
University degree in Business or Marketing preferred with other disciplines acceptable