JOB PURPOSE

Through your passion for your product area and drive to deliver exceptional service you will assist the Store Manager to manage one of the departments within the store. You will guide the team to deliver an iconic customer experience. You will be responsible for the efficient running of the department and will support the senior store management team in the running of the store.

RESPONSIBILITIES

• To assist the Store Manager in leading a high performing customer facing and service orientated department.
• To ensure that all customers serviced in the department are given the full Burberry Experience in line with brand strategies. In order to achieve this you will need to ensure that your team are fully trained.
• Drive department productivity and profitability e.g. conversion rates, sales, UPT, AUR, customer data capture etc.
• In the absence of the Store Manager communicate effectively with relevant merchants for the department.
• Be considered a specialist of and an ambassador for the department’s product category.
• Be aware of current advertising and marketing campaigns, new product launches and promotions and ensure this is communicated to your team.
• Leverage your Customer Relationship Management (CRM) supporting the development of a loyal customer base and develop your team to achieve the highest quality of customer profile capture with every transaction.
• Ensure that employees have sound product knowledge and are aware of company policies and procedures.
• Drive digital agenda and ensure employees are driving digital sales.
• Assist the Store Manager in planning the department in accordance with trading requirements, ensuring that customer traffic and demand can be met with the right employees at the right time.
• Assist in recruiting, on-boarding, developing and retaining talented employees within the department.
• Assist the Store Manager in carrying out monthly development plans and annual reviews for all members of the department.
• Cascade company communications to all members of the department and lead by example when embracing brand messages.
• To ensure you emanate the Burberry Leadership behaviours when dealing with all areas of the store and business.   
• To uphold and communicate the company culture. Bring to life Burberry’s core values – Protect, Explore, Inspire.

PERSONAL PROFILE

• Ability to demonstrate excellent people management skills.
• Strong verbal and written communication skills.
• Proven ability to increase sales and profitability.
• Demonstrate sound commercial and brand awareness.
• Proven ability to drive and maintain exceptional customer service standards.
• Ability to be flexible and adapt to change.
• Proven strong performance within a store/concession supervisory/management role in a high volume and high turnover environment.
• Relevant experience in relation to the departments product category
• Technical proficiency with SAP and MS applications.
• Passion for technology and proven ability to embrace new technology.