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Position Requirement: |
Job Duties
Conduct social media and campaign analysis - providing insights for campaign
optimizations
Be aware of digital and social media trends
Be proactive in sharing meaningful insights on a regular basis
Conduct evaluation against competitors and market positioning
Social Media listening support across business units
Provide technical support and training for business units
Collaborate with IT technical team, contribute to IT solutions, and ensure
project deliverables meet the business needs
Work with all relevant parties to define/refine and document Standard
Operating Procedure for business to adopt and follow
Formulate and prepare Test Case and Scripts, Administration and User Guide,
Training Material etc.
Coordinate project outstanding actions and follow up on the client;
requirements to ensure project is proceeding on the right track
Requirements
Degree in Computer Science, Information System, Business Administration, or
related disciplines
5 years relevant working experience in social media and website data analytics
Advance knowledge in social media data gathering, extraction, manipulation
and interpretation
Knowledgeable and have a thorough understanding of social media listening
tools, algorithms and third-party data feeding
Experienced in developing and implementing KPI measurement frameworks
for organic and paid social media campaigns
Proficient working knowledge in social media platform analytics, Google
Analytics and its functions for data analysis
Comfortable in working with mix of regular and ad hoc analytics projects
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