POSITION SUMMARY
• Manages all aspects of the boutique in line with the commercial strategy approved by the
management, and always within standards of image and services worldwide.
• Achieves sales, service & operational KPIs
• Understands the market; adapts to market changes and incorporates information to
develop sales planning with Retail Director
• Assumes leadership role and strengthens retention through effective communication, ongoing effective staff training and awareness of staff morale and career development
• Promotes broad understanding of the business relevance of CRM
Main Responsibilities
Brand Passion
• Acts as Maison ambassador; demonstrates and encourages enthusiasm and excitement
for the brand, the history, and the culture
• Coaches team on adhering to the brand guidelines; ensures team members to act as
ambassadors to deliver the brand image to every Client.
• Demonstrates the luxury selling culture within the team
• Maintains in-depth product knowledge, instructs and shares product information to the
team to optimize sales strategies
Leadership
• Provides instructions and directions for the team in alignment with the business plan
• Motivates team for goal achieving: create a positive work environment, empower the
team, encourage innovative solutions, creates sense of team spirit and commitment to
the Maison
• Identifies individual strengths and development areas for future development and growth
and effective succession, and provide proper support
• Organizes the team in an efficient manner according to business needs and delegate
responsibility with clear expectations
• Provides regular feedback and supports team members with consistent coaching,
identifies their development and training needs
• Supports and fosters On-Boarding Process
• Identifies steps to reduce staff turnover rate and strengthens retention by smooth
integration of new joiners and by emphasizing awareness of people and career
development; anticipates potential leave risks for top talent; retain top talents
Sales
• Achieves sales goals, translates strategic and business goals into concrete and individual
actions and objectives
• Monitors business and market trends, cooperate with Retail Director to develops a selling
strategy in his/her boutique based on market trends, different selling opportunities and
sales objectives
• Models expert understanding of the luxury selling culture and coaches the team to
effectively apply all principles; be an active manager on the sales floor; constantly
communicates on boutique sales goals
• Ensures business opportunities are maximized through efficient sales floor management,
being a visible presence and support as well as ensuring standards are achieved
• Understands competitors’ products and differentiates products in competitive selling
situations; coach the team on how to sell products versus the competition in order to uplift
conversion rate
• Maximize the potential of all product categories carried in the store, capitalizes on all
available supports (visual merchandising, training, clienteling, events, office team…) and
fosters synergies between categories
• Gathers and provides customer feedback to management team for future business
planning
Customer Service & CRM
• Establish a Client-centric mindset in the team, motivate and lead them to achieve
Services & CRM KPIs
• Promotes clienteling as a daily activity; ensures the team to collect qualitative data and
coach them to establish trust and strong business relationships
• Ensures the team provides excellent service to each individual entering the boutique, in
line with standards of customer service
• Builds a loyal Clientele, leverages all clienteling tools to ensure the highest level of
customer experience and achieve repurchase objectives
• Leads by example on the floor, understand the clients’ needs, identify potential areas of
improvement
• Actively participates in appropriate local networking and community events to capture
prospects
• Always back-up their team in case of customer complaints; can handle communication
with complaining customer in a confident way, uses the opportunity to build a long-term
relationships
Boutique Operations and Administration
• Implements brand guidelines and shares best practices
• Demonstrates and controls all operational processes; maintains accurate documentation
and coaches associates
• Proactively controls the inventory, assures the consistency, correctness and
appropriateness of the stock at any time. Manages inventories in a pro-active way in
order to optimize the sales while keeping a financially healthy stock level
• Maximizes sales opportunity through perfect merchandising execution and dynamic
display. Ensures boutique visibility and environment align with brand standards
• Understands and communicates policies, standards and procedures and ensures
properly executed
• Monitors store controllable expenses, supervises loss, assets protection and risk
management and be accountable for inventory management
• Ensures proper maintenance, keeps up the boutique in excellent states at all times
Candidate Profile
• Tertiary educated with minimum 5 years sales and management experience in luxury
retail, preferably with sales background in accessories and watches
• Good command of Cantonese, English and Mandarin. Other languages are
advantageous
• Excellent selling, customer service and clienteling skills, having relationships and
networks are advantageous
• Sincere, warm and pleasant, strong brand integrity, and adaptable to changes
• Strong leadership with people management skill, able to motivate, develop and cultivate a
team
• Proactive, organized, multi-tasking, strong analytical and problem solving skills and highly
adaptable to dynamic environment
• Computer knowledge in Word, Excel and PowerPoint
• Good leadership with ability to coach and motivate sales team to achieve sales target
Interested parties, please apply the job via WeChat :job853Yco