Brand Marketing Manager (High End Fashion) Macau 品牌營銷經理(高尚時裝)澳門
The
Role
We
are seeking for an experienced brand marketer with relevant experience in
fashion + retail. This person should possess strong marketing or communications
led background, with a true passion for the fashion sector and a drive to
succeed in fast paced retail industry in Macau/HK and Shanghai.
·
This person is responsible for
managing and executing all retail marketing efforts, but are not limited to,
customized integrated marketing programs, visual merchandising strategy, and
in-store events.
·
Upgrade qualified brand awareness
·
Manage the allocation of media resources amongst
key retail partners
·
Regular interaction and feedback to
Managing Director
·
Deliver outstanding retail marketing
campaigns to strengthen the brand both locally and in Shanghai, or whenever
there are opportunities elsewhere.
·
Constantly on the lookout for
innovating and exciting new opportunities that would add value to customer
experience.
·
Focus on developing key brand
partnerships to leverage the brand and develop customer base.
·
Further develop its brand loyalty
scheme that drives customer purchasing behavior and develops the brand’s
customer base.
·
Serve as primary
contact for event operations, working closely with management who provide
support in coordination and implementation, this includes copy writing and working with design.
·
Deliver marketing communications each season, developing how
to engage the customers across all channels.
工作職責
·
我們正在尋找一位經驗豐富的品牌營銷經理。
此人應具備時尚觸覺及零售的相關經驗, 對時裝有熱誠,能在澳門及上海零售業帶領業務發展。
·
此人須全權負責管理和執行所有的零售品牌及銷售策略,包括營銷方案,視覺營銷策略,及在店舖內增設的所有活動。
·
將自家品牌的資格及意識提高知名度。
·
定期與董事總經理匯報及互動,處理零售合作夥伴的管理媒體資源分配。
·
負責提供卓越的零售營銷活動,或其他地方的宣傳零售機會。
·
尋找創新機遇,將增加客戶的體驗。
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促進發展公司重點品牌及客戶群。
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進一步發展品牌的忠誠度計劃,推動客戶的購買能力和擴大公司的客戶群。
·
服務主要範圍聯繫活動公司,並和公司團隊保持緊密合作,這包括文案寫作和設計工作。
·
通過各種渠道與客戶發展,把公司形像及知名度提高。
Requirements
·
At least 8+ years of retail marketing experience with management
experience and high end fashion experienced preferred
·
Strong personal connections with fashion
·
Strong commercial knowledge, Entrepreneur mind set and solution
oriented
·
Excellent PC skills, with design software knowledge
·
Individual must be able to work autonomously as well as be part of a
team
·
Good oral and written communication skills, including a comfort level
with public speaking and presenting. Influencing skills required
·
5年以上的零售市場營銷經驗, 有時裝體驗更佳
·
能建立和維持內部和外部的有效工作關係
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關注移動互聯網熱點信息,熟悉移動互聯網信息的傳播方式或路徑
·
團隊協作能力強,工作認真負責,能承擔較大工作壓力
·
良好的閱讀和書面溝通技巧,包括公開演講並提出一個舒適的水平,影響所需的技能
Due to the current job market we can only respond to candidates who
closely match the above criteria.
由於目前的就業市場所需,我們只能回應給最配合上述標準的應聘者。
有意者請通過澳門人才網在線申請,合則約見!