公司職位
|
|
職位要求: |
Job Descriptions:
- Assist in planning marketing strategies, and implement promotion activities
for patronage promotion and marketing communication (both traditional and
digital platforms).
- Develop and implement segmentation programs to induce desirable patronage
from specific target group.
- Explore strategic opportunities with external partners, which includes joint
promotion and new bundling products to improve penetration in key market
segments.
- Plan and implement marketing programs to improve customer experience through
multi-channels including traditional and digital platforms.
- Develop and implement marketing campaigns to support the launch and promote
on-going usage of special lines and new extensions of existing integrated
network.
- Assist to manage the publicity programmes in support of Operating Department
to deliver passenger behavior and safety messages to passengers, and launch
campaigns such as escalator safety, anti-crime, courtesy and other safety
awareness programmes.
- Provide input for publicity materials to ensure alignment with corporate
image, branding guidelines and quality standard.
- Conduct regular market and customer researches to keep track of the changes
in business environment, public perception and customer requirements/feedbacks,
with an overall objective of improving business performance, corporate image and
customer satisfaction.
- Coordinate across departments and provide content update in various digital
channels (website and mobile apps) for communication of key corporate
messages/initiatives and train service status and
information.
Requirements:
- Degree in Marketing, Social Media, Business Administration, PR/Marketing
Communications or a related discipline.
- A minimum of 3 years proven working experience in digital marketing and
social analytics tools knowledge.
- Excellent writing, editing (photo/video/text), and communication skills.
Fluency of both written and spoken Chinese (Mandarin & Cantonese) and/or
English.
- Knowledge on research, design / development regarding website, mobile app,
collaterals, gifts, online and offline marketing promotions & etc.
Interested parties, please apply the job via Job853.com!
|
企業聯繫方式(請登入查看) |
|
只有註冊會員才可以看到企業詳細的聯繫方式,享受更完善服務,歡迎註冊成為我們的會員! |
用戶名不能為空
密碼不能為空
|
|
|
為什麼要註冊履歷?(現在便登記我的履歷,輕鬆找份好工作!)
- 過千名人事經理通過澳門人才網搜索履歷,讓您獲得意想不到的面試機會!
- 享受澳門人才網獨有的顧問式求職服務,通過郵箱每天為你推薦最新職位!
- 您可以通過澳門人才網一次性註冊履歷,免去重複註冊履歷之苦!
- 您可以設置履歷為“隱藏”、“公開”等狀態,充分保障您的隱私,免去不必要打擾!
|
特別提醒:
- 本站招聘信息由會員自行發布,真實性由發布人負責,但若發現招聘信息不實,請您向本站檢舉我們將立即核實并處理!
- 電話聯繫時請說明是在 澳門人才網 看到此職位信息。
- 如果招聘單位隱藏聯繫方式,請註冊履歷後直接網上應聘,系統將會自動投送您的履歷!
|
|
|
|
|